According to market research Kanye West has officially fallen off.
According
to data analyzed from E-Poll Market Research, which assigns stars an
“E-Score” to measure their marketability, Kanye West’s fragile
popularity has indeed made a southbound U-turn in the past half year.
West first stepped out with his new girlfriend in April 2012. A
coincidence? Likely not.
“He was starting
to bounce back from [the 2009 VMA incident with Taylor Swift],” E-Poll
Senior Director of Marketing and Communications Randy Parker told the Huffington Post.
“There does appear to there is some sort of fallback or blowback
from Kanye West hooking up with Kim. One of the things we measure is an
attribute called ‘Overexposed’. We find that people use it as a general
way of saying, ‘I’ve had it with you. You’ve just gone a little too
far.’ I’m guessing his overexposed score is quite high.”
Naijaurban
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